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Content Marketing

Price

£250

Duration

1 Day

About the Course

Content Marketing Course – Plan, Create & Grow Your Brand Through Strategic Content


Why Learn Content Marketing?


  • Drive long-term, organic traffic by creating high-value, searchable content

  • Build stronger relationships with your audience through informative and engaging storytelling

  • Increase brand visibility across social media, email, and search engines

  • Support every stage of the customer journey—from awareness to conversion

  • Outperform competitors with a clear, strategic content plan

  • Improve ROI by using analytics and feedback to guide your content investment


What You'll Learn in Our Content Marketing Course

Content Marketing Essentials


  • Understand the core principles of content marketing and how it integrates with your wider digital strategy.

Identifying Your Target Audience


  • Learn how to define and segment your audience using customer personas, journey mapping, and behaviour-based targeting.


Creating a Comprehensive Content Strategy


  • Develop editorial calendars, channel plans, and goal-driven content pillars for consistent and measurable impact.

Leveraging Emotions to Drive Behaviours


  • Explore how storytelling, tone of voice, and emotional triggers influence user decisions and boost engagement.

The Power of Storytelling


  • Use narrative techniques to humanise your brand and foster lasting relationships with your audience.


Other


  • You'll also explore formats like blogs, video, infographics, whitepapers, and social media content, and how each fits into a broader strategy.


Who Should Take This Content Marketing Course?


✔ Marketing professionals wanting to upskill in strategy and execution

✔ Business owners and startup founders aiming to drive more organic traffic

✔ Freelancers & consultants who manage multiple clients’ analytics

✔ Agencies & marketing teams needing advanced GA4 training


Course Details & Enrolment


📅 Course Format: Online & Face-to-Face Training

📍 Delivery: Live Workshops & Self-Paced Learning

💡 Skill Level: Beginner to Intermediate

🔥 Limited Spots Available


Why Choose Our Content Marketing Course?


What sets this course apart is its blend of strategic insight and actionable training. You won't just learn the theory—you’ll build your own strategy, write content, and get real-time feedback from experienced content marketers.


✅ Delivered by expert trainers with years of in-the-field experience

✅ Hands-on workshops with live examples and industry-specific content

✅ Customisable for teams or industry-specific training needs


Whether you’re building a personal brand, launching a new campaign, or scaling a marketing team, our Content Marketing Course equips you with the tools, confidence, and strategic thinking you need to succeed.

Contact Us
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