top of page

Google Ads Introduction

Price

£250

Duration

1 Day

About the Course

Google Ads Introduction Course – Launch High-Impact Campaigns with Confidence


Why Learn Google Ads?


  • Google Ads is one of the most effective ways to reach customers actively searching for your products or services.

  • Learn how to drive targeted traffic to your website and convert clicks into sales.

  • Gain control over your ad spend with measurable, data-driven results.

  • Avoid costly mistakes by understanding how the Google Ads platform really works.

  • Build a strong foundation for scaling your digital advertising efforts.


What You'll Learn in Our Google Ads Introduction Course

Understanding PPC Advertising Basics


  • Grasp how pay-per-click advertising works and why it’s powerful for lead generation and sales.

Account Structure and Settings


  • Learn how to properly organise campaigns, ad groups, and keywords for clarity and control.

Creating Your Ad Content


  • Write compelling headlines and descriptions that drive clicks and conversions.

Analysing Historical Ad Performance


  • Discover how to interpret key metrics, spot trends, and avoid wasted ad spend.

Planning and Executing a Campaign


  • Build and launch your first search campaign, complete with targeting and budgeting.

Intro to Keyword Research and Match Types


  • Understand how to choose and refine keywords that attract the right audience.


Who Should Take This Google Ads Introduction Course?


✔ Business owners looking to attract high-intent traffic

✔ Marketing professionals seeking to expand into paid search advertising

✔ Freelancers or consultants adding PPC to their services

✔ Anyone wanting a clear, practical introduction to Google Ads


Course Details & Enrolment


📅 Course Format: Online & Face-to-Face Training

📍 Delivery: Live Workshops & Self-Paced Learning

💡 Skill Level: Beginner to Intermediate

🔥 Limited Spots Available


Why Choose Our Google Ads Introduction Course?


We don’t just explain the platform—we show you how to use it effectively.


Here’s what sets our training apart:


✅ Run by certified Google Ads specialists with real campaign experience

✅ Hands-on practice setting up and writing ads

✅ Ready-to-use campaign checklists and worksheets

✅ Clear breakdowns of jargon, settings, and best practices

✅ Post-course support to help you get results after you launch


Whether you're looking to get more traffic, generate leads, or simply understand how Google Ads works—this course gives you a strong, practical start.

bottom of page